TEDx

Last month, I had the privilege of giving a talk at TEDx MileHigh. It was a blast and the whole TEDx MileHigh crew was astoundingly effective. 

I wanted to tell the story of my company without selling the company. Instead, my goal was to show how we have found that focusing on small, tailored solutions lets us achieve lower costs and most importantly, a good chance of having some type of positive climate impact. I hope you enjoy it. 

Do you even buy what you are making

Ever see something like this when you try to take the price tag off something you just bought to put on display? Ever try to open a product you just purchased to find the bag does not reseal or the box rips apart in your hands so it's tabs are useless?

On Arrogance and Success

Arrogance is the destroyer of all things creative, innovative, and good. It blinds us to both the mistakes we are making and the opportunities we are missing. This is by no means a new thought. The concept of hubris is older then most other parts of our culture. Why then, are arrogance and business success linked so strongly in our society?  When a CEO like Elon Musk goes off about how clearly superior he is, we all roll our eyes and phrases like "well you can't argue with success" get passed around. We all seem to have been conditioned somehow to accept that success and arrogance are linked.

I would like to propose an alternate theory: Arrogance is counterproductive to success and instead, we are victims of an optical illusion that makes the fictional link between the two seem intuitive.

Perspiration and Cookies all in One Post

I can't vouch for everywhere in the world, but if you grew up in the US I guarantee that you have heard the following quote:

"Success is 10% inspiration and 90% perspiration" - Thomas Edison

Let me start by saying that this statement is completely factual as has been demonstrated to me on numerous occasions over the course of REbound's first year. However, it recently occurred to me that this quote also sums up how we erroneously think about new technology and startups in general. We tend to focus more on the capability of a team to perspire instead of inspire. In other words "can this team accomplish this work" instead of "is this a good idea in the first place". This can be dangerous because when you get down to actually developing a technology, bad ideas take just as much effort to develop as good ones. That is, until they fail.

Stop your pitching

Recently over at REbound we had yet another experience where we were told that we needed to make a <5 minute pitch. I have written about this idiotic carry-over from the tech world a few times, but I wanted to take this opportunity to dedicate a full post to the topic.

Now, its important early on to define what I mean by pitch because some people call any presentation a pitch, and that is confusing.  To us, a pitch means a short <30min presentation that is given explicitly so that investors (or members of the public unlucky enough to be subjected to it) can make a quick up or down decision on weather they want to hear more. The idea being that these people are so busy being bombarded with other pitches, that you have to make your idea stick with a grand slam 3 minute pitch. 

For the savvy cleantech entrepreneur, pitches are rather benign. It takes a lot of time, but eventually you will make a pitch presentation that is sufficiently impressive to get you to a longer meeting. At REbound we have dedicated a huge amount of time to our pitch and the way people are first introduced to our system. We have learned through many failed attempts, that people just don't want to learn about a technology in a pitch. They want to know what you are replacing, how much better your system is, and how big the market is for the thing you are replacing. It is very clear that a "proper" pitch has almost no technical discussion.

where did the money for basic research go?

If you like free time and available funding to develop technology, this graph should make you very happy! It represents the hourly productive output of each person in the United States. In other words, it shows how good we are at making the food, houses, freezers, toothbrushes and everything else we all need to survive. Looking at that slope we are clearly getting more efficient at making the things we need each year which means we have more time and money to spend developing new technologies. For incremental sustaining research this is absolutely what has happened over the last 60 years. Unfortunately this graph has actually made it more difficult to find funding for basic research. 

Saying yes to mean no

Recently, I had two similar conversations with two similar people that ended up with very different outcomes. Both conversations started the same way: I brought up an idea I had that I wanted feedback on. In both cases I was talking with people smarter then me who had experience I thought would shed light on the idea I was trying to refine. After I explained the basic idea, both people thought the same thing: "that is going to be really really really hard to make work". But the end result of the conversations were very different. In one case, the conversation lasted about 10 minutes and then the subject was courteously changed to something else. In the other case,  the conversation turned into an hour+ discussion about the idea full of new insights, new potential, and eventually a significant improvement on the original idea. 

Why were the outcomes so different if the initial response from folks I was talking to was so similar? Because the first person said no and the other person said yes but meant no and that approach made all the difference.